Investors will want to scrutinise all documentation startups have at their available during due diligence. This can include legal documents, customer and supplier contracts as well as intellectual property data along with market research and financial performance. A virtual data room is an ideal place to store, organize and update this large amount of data. It also lets you keep an eye on who accesses the information and for how long.
If you are using Sturppy or another software to create your financial model, it is worth including a downloadable version of the model in the data room. This allows investors to look at more info verify your assertions and assumptions without having to ask you for them again later.
Most investors will be keen to read the business plan of your company that includes a roadmap as well as forecasts for the coming three years. This will give a clear idea of the way you intend to scale up and grow the company.
A summary of your main financials, showing the operating expenses, revenue, and capital expenditures to date as in addition to projected future revenue and profits. This provides investors with a complete picture of your finances from the day you started to the present day.
While you may already have presented a slide about the team members in your pitch deck and investors may have already viewed LinkedIn profiles, a specific section that focuses on the individual backgrounds and experiences of the founding team can give more weight to their decision-making process. This is especially crucial if you plan to raise funds from institutional investors.